Apr 16, 2009 15:25 ET

RingPlus Mobile Marketing 3.0: Ring-Back Tone Advertising

BEVERLY HILLS, Calif. --(Business Wire)-- Apr 16, 2009 At ad:tech San Francisco, Karl Seelig, CEO of Ring Plus, Inc. and inventor of the Ring-Back Tone (“RBT”) technology in US Patent No. 7,006,608 and US Patent N0. 7,227,929, will explore the functionality of RBT Ads and the power and results they deliver.

The future of mobile marketing is now available in the US, and its name is Ring-Back Tone Advertisements (“RBT Ads”). RBT Ads from RingPlus replace the “ring” normally heard by a caller with granular targeted audio advertisements. Imagine building your dream advertising platform by combining the best parts of all other mediums with subscriber-based data profiling and targeting, location-based marketing, high interactivity, real-time consumer engagement functionality, cross-platform campaign integration, incredible metrics, high conversion capability, and total cost control—all while protecting consumer privacy. RBT Ads offer advertisers all this and more.

The presentations will be held in the mobile marketing pavilion at ad:tech on April 22, 2009 at 4 p.m. and April 23 at 11 a.m.

About RingPlus

Since 2001, PromoTel, the mother company of Ring Plus, has been in the RBT business, pioneering the development of the business. RingPlus holds a patent for this technology which was applied for in 2001 and granted in 2006. Currently, RingPlus is licensing its patent in the telecom industry, and it is working to enforce its patent in lawsuits against AT&T Mobility in the Eastern District of Texas, and against Preferred Voice in the Central District of California.

References:

Links to Ring Plus Media:

www.ringplus.net

Entrepreneur Magazine:

http://www.usnews.com/articles/business/small-business-entrepreneurs/2008/08/07/phone-20.html

VoIP Guide:

http://voipguides.blogspot.com/2008/11/how-to-call-ringplus-free-voip.html

http://voipguides.blogspot.com/2008/10/ring-plus-offers-free-international.html

VoIP News:

http://www.voip-news.com/feature/ringplus-free-ad-calling-102708/

Gadgetell:

http://www.gadgetell.com/tech/comment/ring-plus-scam-or-fantastic-free-calls/

NBC 56:

http://www.ketknbc.com/home/ticker/7968732.html

IP Law 360:

http://www.law360.com/registrations/user_registration?article_id=47970

http://www.law360.com/registrations/user_registration?article_id=43012

http://www.law360.com/registrations/user_registration?article_id=42549

http://www.law360.com/registrations/user_registration?article_id=25229

http://www.law360.com/registrations/user_registration?article_id=10390

Orange County Register:

http://www.allbusiness.com/electronics/telecommunications-equipment/5049187-1.html

Cellular-News:

http://www.cellular-news.com/story/17622.php

Lets Go Mobile:

http://www.businesswire.com/portal/site/home/index.jsp?epi-content=GENERIC&newsId=20070602005042&ndmHsc=v2*A1180868400000*B1180881515000*DgroupByDate*J1*N1000837&newsLang=en&beanID=202776713&viewID=news_view

Media Life Magazine:

http://www.medialifemagazine.com/cgi-bin/artman/exec/view.cgi?archive=170&num=2237

MocoNews:

http://www.moconews.net/entry/ringback-patent-awarded

http://www.moconews.net/entry/ring-back-tones-to-become-advertising-channel

Ringtonia:

http://www.textually.org/ringtonia/archives/cat_ringback_tones.htm

Tmcnet:

http://voipservices.tmcnet.com/feature/articles/54026-ad-supported-voip-provider-ringplus-offering-free-vacation.htm

http://ivr.tmcnet.com/news/2008/05/20/3456674.htm

http://voipservices.tmcnet.com/feature/articles/26717-ringplus-launches-free-phone-service-beta-testing.htm

http://ivr.tmcnet.com/news/2008/04/30/3419263.htm

Topix:

http://press-releases.techwhack.com/16802-ring-plus

dsmTechNews:

http://dsmtechnews.com/2008/01/05/ring-plus-files-summary-judgment-motion-of-patent-infringement-against-att/

Market Intelligence Center

http://www.marketintelligencecenter.com/articles/503273

http://www.marketintelligencecenter.com/articles/502608

Mobile Burn:

http://www.mobileburn.com/pressrelease.jsp?Id=2718

http://www.mobileburn.com/pressrelease.jsp?Id=4560

All Business:

http://www.allbusiness.com/legal/legal-services-lawyers/5842750-1.html

http://www.allbusiness.com/legal/trial-procedure-summary-judgment/6797603-1.html

http://www.allbusiness.com/legal/trial-procedure-summary-judgment/5847850-1.html

http://www.allbusiness.com/legal/legal-services-litigation/5422160-1.html

http://www.allbusiness.com/services/business-services/4348240-1.html

http://www.allbusiness.com/technology/technology-services/4055397-1.html

http://www.allbusiness.com/legal/legal-services-litigation/5358909-1.html

Beverly Hills Magazine:

http://findarticles.com/p/articles/mi_m0EIN/is_/ai_n14932193

Us News:

http://www.usnews.com/articles/business/small-business-entrepreneurs/2008/08/07/phone-20.html

Ad-Hoc-News:

http://www.ad-hoc-news.de/Artikelsenden/10581289/CorporateNews/16633134

Euro Investor:

http://www.euroinvestor.co.uk/News/ShowNewsStory.aspx?StoryID=9743618

http://www.euroinvestor.co.uk/News/ShowNewsStory.aspx?StoryID=9691619

Business Wire:

http://www.businesswire.com/portal/site/home/index.jsp?epi-content=GENERIC&newsId=20070602005042&ndmHsc=v2*A1180868400000*B1180881515000*DgroupByDate*J1*N1000837&newsLang=en&beanID=202776713&viewID=news_view

Wireless Week:

http://www.wirelessweek.com/search.aspx?cx=001778119024452946980:i20dxzcw4wg&cof=FORID:11&q=ring%20plus&sa=Search&safe=active#988

Intellectual Property Today:

http://www.iptoday.com/news-archived-article.asp?id=1686&type=ip

http://www.iptoday.com/news-archived-article.asp?id=1947&type=ip

Aloha State News:

http://www.google.com/search?hl=en&q=alohastatenews.com+%22ring+plus%22

Ring Plus
Karl Seelig, 310-247-9002
info@ringplus.net


 
 
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