May 05, 2009 05:00 ET
RealD Introduces RealD LP™, the World’s First Mobile, Single-Projector 3D Solution
Affordable and Flexible High-Quality 3D Experience for Education,
Commercial and Industrial Applications
LOS ANGELES --(Business Wire)-- May 05, 2009
After dazzling tens of millions of filmgoers worldwide with
attention-grabbing 3D, RealD, the world’s leading 3D technology company,
is introducing the RealD LP™ (Linear Polarizing Z Screen) to
bring the power of 3D to the small screen. The world’s first mobile,
single-projector, passive 3D solution, the RealD LP brings the vibrancy
of high-quality 3D to smaller venues such as conference rooms, R&D
centers, museum exhibits, mobile education centers, virtual rides and
other entertainment attractions. Designed to be set up for individual 3D
presentations in minutes, or permanently mounted for long term use, the
RealD LP allows the flexibility of switching between 2D and 3D on the
fly while alleviating maintenance and other issues of dual-projector 3D
systems.
“3D content is more engaging, memorable and productive,” said Joshua
Greer, president of RealD. “The RealD LP creates stunning 3D images for
small or medium size audiences anytime, anywhere, bringing new
possibilities to using the power of 3D in presentations, product
development and virtual attractions.”
The RealD LP is an externally mounted peripheral for a single 3D-enabled
DLP® projector, with electronic controls conveniently integrated inside
the device. When 3D content is fed to the projector in full-resolution,
frame-sequential format, the RealD LP allows content to be seen in 3D by
polarizing right- and left-eye images. Viewers wear comfortable,
affordable and reusable RealD eyewear custom built for the LP.
Suitable for screens up to 17 feet wide, the RealD LP works with
3D-enabled projectors such as NEC NC800, Christie Mirage HD, and
Lightspeed Design HD DepthQ, along with a silver screen from Harkness,
MDI or Stewart.
The RealD LP is available for lease through the company’s Professional
division.
About RealD
RealD is the global leader in 3D, bringing the most advanced and
realistic digital 3D experience to cinemas worldwide. RealD’s
next-generation technology, deployed across the world’s largest 3D
platform, provides a stunningly realistic viewing experience. Beyond
cinema, RealD is the worldwide inventor and provider of key stereoscopic
technologies used in science, manufacturing, marketing, and other
industries, with thirty years of scientific development behind its
systems. RealD’s mission-critical 3D technologies are used by
organizations such as NASA, Pfizer, BMW, Boeing and more. www.RealD.com
RealD
Rick Heineman, 310-385-4020
rheineman@reald.com
or
B|W|R
PR
Gina Lang, 310-248-6109
glang@bwr-la.com