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Feb 29, 2012 13:00 ET
Trend Micro Releases New Consumerization and BYOD Research - IT Executives and CEO Survey Final Report - at Mobile World Congress 2012, Barcelona
Results revealed at Trend Micro's Mobile Security Forum will show companies need to find new ways to ensure that networks and employees' mobile devices are protected
BARCELONA, Spain, Feb. 29, 2012 /PRNewswire/ -- Trend Micro Incorporated (TYO: 4704; TSE: 4704, #TrendMicro) , a global leader in cloud-based security software and services, today releases new original research revealing fundamental differences in attitudes to Consumerization between senior business roles and senior IT roles, in Europe and the US.
IT Executives and CEO Survey Final Report will be released during Trend Micro's Mobile Security Forum (entitled Consumer Mobile Technology in the Enterprise: A Leap of Faith?) in Hall 7, Auditorium C, Wednesday 29 February, 1.30 p.m.,) at Mobile World Congress 2012 in Barcelona.
The trend of Consumerization grows as employees continue to use their private mobile devices to access data on their corporate networks. It has obvious benefits in terms of convenience and productivity, but at the same time it presents significant risks to the security of the data being used. IT departments are powerless to stop this trend, as it has often been adopted by the most senior members of the business!
The IT Executives and CEO Survey Final Report was conducted across more than 850 decision makers from companies in the United States, UK and Germany. Just a few of its findings are as follows:
Cesare Garlati, Senior Director, Mobile Security at Trend Micro, who is leading the Mobile Security Forum at which the research will be revealed, said, "Consumerization has irreversibly linked the mobile and internet security industries. Many CEOs are using unsecured mobile devices on a daily basis to access sensitive data on corporate networks. Trend Micro's new research shows that 75 percent of CEOs are using smartphones and other personal devices to connect to their company's network.
"As company leaders, CEOs need to take a stand on using personal devices in the workplace, but senior IT personnel need to have a plan too, and one which embraces Consumerization, rather than regarding it as an unattainable 'leap of faith'."
To see the Executive Summary of the research, visit: http://www.trendmicro.com/cloud-content/us/pdfs/rpt_decisive-analytics_mobile_Consumerization_trends_perceptions.pdf
Garlati also leads a panel discussion at the Forum, in which he will debate the following Consumerization themes:
Garlati will use the Forum to provide this "actionable advice" to business, around four key behaviors:
The Mobile Security Forum – dates, times and further information
Trend Micro's Mobile Security Forum at MWC 2012 is on Wednesday 29th February, at 1.30 p.m. (Hall 7, Auditorium C.) It will also include a panel discussion on Consumerization featuring industry analysts Altimeter Group and Bloor Research, and a live demo showing how mobile malware can be used for illicit espionage.
You can also visit Trend Micro's MWC 2012 online media resources at:
For more information on Trend Micro's Mobile Security Forum activities at the event, visit http://www.mobileworldcongress.com/forum-series. Both Cesare Garlati and Rik Ferguson, Security Research and Communication Director, Trend Micro, are available for media interviews at MWC 2012.
About Trend Micro
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SOURCE Trend Micro Incorporated