HOT-CAN delivers instant heat to Winter Fancy Food Show
Self-heating technology takes beverages & soups anytime, anywhere

SAN DIEGO, DEC 2012 - (Virtual Press Office) -- Hot-Can, the market innovator in self-heating beverages, is bringing instant heat to winter cold – and the Winter Fancy Food Show - with the rollout of its self-heating beverage and soup line.

With a flavor lineup that includes: Café Mocha, Café Latte, Hot Cocoa, Tea and Mushroom, Asparagus, Tomato and newly- introduced Chicken soup, Hot-Can has a range of hot-in-three-minutes choices for everyone who wants to add convenience to their winter warm up.

“If you ask someone who’s out in the cold without access to a microwave or coffee shop what’s important in a hot drink, it’s convenience. The scope and pace of our on-the-go lives is only increasing,” says Jim Scudder, Hot-Can’s President and CEO. “Hot-Can started with that as the platform and added favorite flavor options as we built the product line. Coffee is the number one drink globally, and as we looked at the needs of outdoor sportsmen, parents cheering on the sidelines of their kids’ soccer games, road warriors and snowboarders, we added mocha, cocoa, tea and favorite soups.”

All of the beverages and soups are packaged in a self-heating, take anywhere container. The heating process is activated by a push of a button at the bottom of the container. After gently shaking for 30 seconds, the can is turned upright and after three minutes – and watching the indicator turn from black to green – open and enjoy.

“When our winters revolved around skating on the town rink and walking the five minutes home to mom’s chicken soup, it was easy,” he added. “Hot-Can saw the key ingredient as warmth - from mom and the soup. We’ve brought that to our lineup and added a dash of convenience so the warmth can continue to spread, even if the rink is now a ski hill three hours away.”

Hot-Can beverages and soups are available at www.hot-can.com, www.walmart.com and at convenience stores across the country. MSRP: $1.99 - $2.99

About Hot-Can
Hot-Can, a global leader in self-heating packaging for the beverage market,is headquartered in San Diego, CA. With a state-of-the-art manufacturing facility in Kuala Lampur, Malaysia, Hot-Can distributes products throughout the U.S., Europe and Asia. For more information, please visit us at Booth #5514 at the Winter Fancy Food Show, Moscone Center, San Francisco, Jan. 20-22, 2013.

For additional information, please contact:
Elyse Dasko, 760-633-4811
edasko@daskocommunications.com

 
 
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