Apr 27, 2009 09:13 ET
New Fantasy Golf Game Opens Kodak Challenge to PGA TOUR Fans
Free “Kodak Challenge Fantasy Pick
’Em” to offer prizes, including a “DISNEY Golf Dream Vacation”
ROCHESTER, N.Y. --(Business Wire)-- Apr 27, 2009
One of the most exciting new events on the PGA TOUR this season, the
Kodak Challenge, is inviting golf fans to play along with the
professionals. Kodak is launching a new fantasy golf league, the Kodak
Challenge Fantasy Pick ’Em, which enables fans to experience the action
of the Kodak Challenge in a free online game at www.fantasy.kodakchallenge.com.
Participants are eligible for Kodak prizes as well as a season-ending
giveaway to win a “DISNEY Golf Dream Vacation for Four.”
The Kodak Challenge Fantasy Pick ’Em gives fans an intimate view of The
Kodak Challenge, in which players compete against one another on
designated Kodak Challenge holes in 30 different PGA TOUR events. The
player with the lowest cumulative score relative to par on his best 18
Kodak Challenge holes at the end of the PGA TOUR season wins $1 million
and the Kodak Challenge trophy.
Pre-registration for the Kodak Challenge Fantasy Pick ’Em, hosted at www.fantasy.kodakchallenge.com,
will be open from April 30 to May 24. The inaugural Kodak Challenge
Fantasy Pick ’Em contest will take place during the Crowne Plaza
Invitational at Colonial, May 28-31.
“The excitement of the Kodak Challenge is building as the season
unfolds, and now golf fans have a way to play along,” said David
Feherty, CBS Sports golf analyst and a member of the Kodak Challenge
Advisory Board. “Kodak Challenge holes have been at the center of the
action at PGA TOUR events this season, including Tiger Woods’ exciting
win at Bay Hill 18th hole on March 29. Playing the Kodak
Challenge Fantasy Pick ‘Em gives fans a way to join their favorite
players and get right into the action.”
To participate in the Kodak Challenge Fantasy Pick ’Em, fans select
their favorite fantasy foursome for each of the Kodak Challenge holes,
earning points each week based upon the golfer’s best score for that
week’s designated hole. Results will be based on a modified score to par
system, and weekly first-place winners will receive their choice of a
KODAK Digital Camera, Pocket Video Camera, All-in-One Printer or Digital
Picture Frame. All players also receive an entry into the “DISNEY Golf
Dream Vacation for Four” Grand Prize giveaway each time they submit a
fantasy roster.
Kodak Challenge Fantasy Pick ’Em Details:
-
Pre-registration at www.fantasy.kodakchallenge.com
takes place from April 30 to May 24.
-
The first week of Kodak Challenge Fantasy Pick ’Em competition for
game players will occur during the Crowne Plaza Invitation at Colonial
on May 28, 2009, where PGA TOUR players will battle it out on the
par-3, 171-yard 13th hole.
-
Complete rules and scoring information is available via www.fantasy.kodakchallenge.com.
-
Game players will be awarded a Grand Prize giveaway entry for each
week they submit a roster. If a fan plays each week, they will
accumulate 17 entries in the season-ending drawing.
-
Fans that sign up by May 24 earn an extra entry into the Grand Prize
drawing at the end of the season.
-
The Grand Prize DISNEY Fantasy Golf Vacation will be selected in a
random drawing after the final Kodak Challenge 2009 tournament.
-
Fans can sign up for the Kodak Challenge Fantasy Pick ’Em game by
visiting www.fantasy.kodakchallenge.com.
“Golf fans everywhere have been asking for a way to get involved in the
Kodak Challenge,” said Jeffrey Hayzlett, Chief Marketing Officer and
Vice President, Eastman Kodak Company. “We’re responding with a game
that’s easy to understand and fun to play.”
About The Kodak Challenge
The Kodak Challenge is a unique competition for PGA TOUR players and
fans and celebrates beautiful holes and memorable moments on the PGA
TOUR. Each of the Kodak Challenge holes was selected by the Kodak
Challenge Advisory Board in collaboration with Kodak and the PGA TOUR.
All players can compete, and all they have to do is play. Players must
play at least 18 of the 30 Kodak Challenge holes to be eligible to win.
A player's lowest score relative to par on his best 18 Kodak Challenge
holes will be counted. The player with the lowest cumulative score
relative to par wins $1 million and the Kodak Challenge trophy. For
more, go to www.kodakchallenge.com.
About Kodak
As the world’s foremost imaging innovator, Kodak helps consumers,
businesses, and creative professionals unleash the power of pictures and
printing to enrich their lives.
To learn more, visit http://www.kodak.com
and follow our blogs and more at http://www.kodak.com/go/followus.
More than 75 million people worldwide manage, share and create photo
gifts online at KODAK Gallery—join for free today at www.kodakgallery.com
About the PGA TOUR
The PGA TOUR is a tax-exempt membership organization of professional
golfers. Its primary purpose is to expand the PGA TOUR domestically and
internationally so as to substantially increase player financial
benefits while maintaining our commitment to growth in charity and
integrity to the game.
In 2009, the three Tours compete in 102 events for more than $350
million in prize money. Tournaments will be held in 10 countries outside
the U.S. and in 35 states.
In addition to providing competitive opportunities for its membership,
TOUR events also generate significant funds for local charities. In
fact, the three Tours have surpassed the $1 billion mark in overall
charitable contributions. The PGA TOUR's web site address is www.pgatour.com
and the company is headquartered in Ponte Vedra Beach, FL.
Kodak and the Kodak Challenge logo are trademarks of Kodak.
2009
Financial Media:
Kodak
David Lanzillo, +1 585-781-5481
david.lanzillo@kodak.com
or
Trade
Media:
Kodak
Steven J. Powell, +1 585-781-5666
sjpowell@kodak.com
or
Ketchum
Jonathan
Connor, +1 646-935-4391
jonathan.connor@ketchum.com