Ixonos Plc
Press release
27 February 2012
Ixonos prepares to wow Mobile World Congress audience with a high-end smartphone platform built on mature high-quality assets

Barcelona, Spain- (Virtual Press Office) – Ixonos has prepared a cutting-edge product launch to coincide with the opening of this year's Mobile World Congress. We are bringing out a genuinely unique high-end smartphone platform that gives birth to a whole new concept: Smart Quality. Ixonos Smartphone Platform™ has been developed in-house at Ixonos, leveraging leading technologies and in accordance with the highest standards of tomorrow's smartphone experiences. Utilizing Android 4.0 and a powerful chipset, the platform guarantees top performance and integrated connectivity.

(Photo: http://www.newscom.com/cgi-bin/prnh/20120227/515212-a )
(Photo: http://www.newscom.com/cgi-bin/prnh/20120227/515212-b )

"Ixonos has been successfully developing mobile software for well over a decade and we have already proven our skills in full device design for our customers' projects. Now we want to help companies, such as high-end consumer brands looking for fast and easy entry into the smartphone market, to bring out their own customized high-end smartphones", explains Folkert Wierda, Vice President, Mobile Devices at Ixonos. "This is why we have created the Ixonos Smartphone Platform."

The most significant promise Ixonos makes is that by working with the pre-verified platform, all customer products based on the Ixonos Smartphone Platform benefit from high predictability and quality. This translates into low total cost of ownership for the customer.

"We can develop state-of-the-art smartphones according to customers' wishes, using the Ixonos Smartphone Platform as the basis and complementing it with full UI and UX customization, app design and cloud services", Wierda explains. Customer companies can choose to embark upon a joint R&D project with Ixonos or have the final product delivered as a black box deal. They can also have a say on the technologies they want to include, as customization allows for a variety of different hardware and software options. "For those customers who are looking for the quickest possible time-to-market, we can utilize the fully-developed platform, making only minor modifications, and roll out an astonishing, fully-compliant device in mere months," he promises.

"With Ixonos Smartphone Platform, we create superb devices that exceed market expectations and offer unparalleled user experiences for consumers", says Antti Aumo, head of marketing. "It makes Ixonos a game-changer in the smartphone ecosystem: we can now enable companies to enter the smartphone market and make a lasting impact on it."

At Mobile World Congress, Ixonos brings the smartphone platform alive by showcasing it together with Ixonos 3D Engine™ and on a stunning reference design device, both of which have also been designed entirely by Ixonos. The Ixonos 3D Engine, which combines leading 3D technology with the user experience design standards of tomorrow, has been used to create a reference user interface with engaging 3D interaction. Ixonos' smartphone reference design is way ahead of other reference designs available: assembled from the highest quality components available, the ready-to-productize reference device provides easy and fast rollout for customer devices.

Prepare to be astonished at Ixonos' exhibition booth 1E19 in Hall 1 in the Finnish Pavilion at the Mobile World Congress 2012.

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Ixonos is a creative mobile solutions company. We develop wireless technologies, software and solutions for connected devices and mobile services. Together with our corporate customers, we design products and services that let consumers enjoy inspiring mobile experiences. We enhance the competitiveness of our customer companies by enabling superior user experiences as well as faster time-to-market for their devices and services. We have offices in Finland, China, Denmark, Estonia, Germany, Great Britain, Slovakia, South Korea and the U.S. Ixonos Plc is listed on NASDAQ OMX Helsinki Ltd. In 2011, the company's turnover was 81.4 million euros and its operating profit was 1.9 million euros.
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