DELHI, India, February 25, 2012 /PRNewswire/ --
Enables service providers tap new opportunity represented by B2B business models - tie-ups with third-party OTTs , content providers
Elitecore Technologies, leading provider of OSS/BSS solutions, announced the release of NetVertex 6.2 Policy Manager. The solution captures 2-sided growth opportunities for service providers through its in-built capability to Identify & manage QoS, Subscriptions, usage & CDR enrichment for Partners that wish to interact with the telco user base such as: OTT providers, content providers, Application providers , device-makers, event organizers and more.
The solution aims to fix existing broken OTT video value chain by raising the bar on consumer expectations for personalized, on-demand content on multiple devices. According to an Elitecore sample survey done with 1000 Smartphone & Tablet users, 22% of users are very willing to pay extra for improved QoE with 32% tablet users showing preference for full-length TV episodes or feature movies.
Dhaval Vora, VP, Product Management and Solutions, Elitecore says, "We are bringing NetVertex 6.2 in response to the crucial role played by the Policy Manager in enabling 2-sided business opportunities such as the Telco 2.0 model. A win-win for all stakeholders in the mobile value chain: the operator generates additional revenues while reducing subscriber churn and creating differentiation, the partner gets instant access to large customer base with reduced time-to-delivery and the end user enjoys reliable, high quality viewing experience on their smart device."
NetVertex 6.2 supports several innovative partner use cases such as:-
> Sponsored Promotion in HD - eg- Exclusive Movie promotions in HD for enthusiastic IPAD/ tablet users, with 15 mins free promo. Movie production house pays operator for Fermium service (Promo) and thereafter revenue sharing based on video subscriptions.
> AdvertisersModel- eg OTT providers may offer its digital advertisers segmented promotions in HD for particular time ( Festive time) or day or Promotion of a new Season of series etc.
> Media & Retailers Model- eg- LIVE events HD Streaming in Partnership with event organizers to increase viewership. Operators notify subscribers over SMS & Email. Subscribers can easily sign up and view the event from Service Selection Portal. The event organizer pays the operator based on number of subscriptions.
NetVertex is available as a standalone policy manager or pre- integrated with Elitecore's Billing & revenue management suite for platform-based approach to policy. The portfolio integrates with the Service Selection Portal, for Subscriber initiated services.
L K Pathak
Chief Manager Corporate Communications - Elitecore Technologies
SOURCE Elitecore Technologies