INRIX Traffic App Gets You There for the Holidays
From grocery stores to shopping malls to grandma’s house, free smartphone app takes the stress out of travel this season
NEW YORK—September 10, 2012—ShowStoppers for the Digital Holidays 2012
(Virtual Press Office
) —As consumers go shopping for this year’s must-have gadgets featured at the ShowStoppers for the Digital Holidays event, INRIX offers them a free, easy to use smartphone app that gets them to the mall with the fastest routes alerting them to traffic hotspots to avoid along the way.
“Of all the stresses we face during the holidays, traffic can be the worst. But if you’re using INRIX Traffic, the problem of being late to Thanksgiving dinner or stuck in gridlock on the way to your child’s holiday recital is gone,” says Jim Bak, INRIX Director of Community Relations. “INRIX Traffic helps drivers stay ahead of the holiday hustle and bustle with the fastest routes; most accurate arrival times and easiest ways to let people know you’re on your way.”
INRIX Traffic is powered by the same company relied on for traffic insight by leading global automakers such as Audi, Ford and Toyota. INRIX covers more roads with greater accuracy than any other app delivering time, money and fuel-saving insight to drivers for more than one million miles of highways, interstates, city streets and heavily travelled local roads across North America. INRIX uniquely combines insights from the world’s largest community of more than 100 million daily drivers with hundreds of other sources to deliver insight drivers can depend on to arrive on time for the important events and people in their lives this holiday season.
INRIX Traffic is available for all smartphone platforms (iOS, Android, BlackBerry, and Windows); new updates, set to debut later this fall, will be available for preview during the ShowStoppers event.
Chris Pappas, Hotwire PR
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