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	<title>American International Toy Fair 2010 News from Virtual Press Office</title>
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	<description>Latest Tradeshow News for American International Toy Fair 2010 from Virtual Press Office and PR Newswire</description>
	<language>en-us</language>
	<webMaster>webmaster@virtualpressoffice.com (Web Master)</webMaster>
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		<title>American International Toy Fair 2010 News from Virtual Press Office</title>
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				DUNCAN TOYS&#39; WARSTONE™ SELECTED BY THE WASHINGTON POST AS ONE OF THE BEST TOYS FOR THE &#39;09 HOLIDAY SEASON
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					<![CDATA[ (Middlefield, OHIO), November 24, 2009 – Duncan Toys is proud to announce that WarStone™ has been selected by the Washington Post in its&apos; KidsPost Annual Toy Test as one of the best toys for the 2009 gift-giving season. The story can be viewed on the Washington Post website under the ARTS AND LIVING, KIDSPOST section at www.washingtonpost.com  

&quot;We are very pleased that WarStone was selected by the kids who participated in the test&quot; said Mike Burke, Duncan&apos;s Director of Marketing and Sales. &quot;It is an honor to be among the 15 toys chosen from the many products that were submitted for the test&quot; added Burke.   
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			<pubDate>Wed, 24 Nov 2010 00:00:00 -0500</pubDate>
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				Increase in Buyer Attendance and Upbeat Mood Make American International Toy Fair 2010 a Smashing Success
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					<![CDATA[ New York, NY  |  February 23, 2010 – Over 1,100 exhibitors from around the world gathered to showcase an estimated 100,000 new toys and youth entertainment products across more than 345,500 net square feet of exhibit space during the 107th American International Toy Fair® held last week at the Jacob K. Javits Convention Center in New York City. 

The largest toy trade show in the western hemisphere attracted 10,600-plus buyers from 85 countries to scout for trends and place orders for the latest products to wow and engage kids of all ages.   The total number of buyers in attendance increased three per cent (3%) over the previous year.
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			<pubDate>Tue, 23 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view UNISET&#39;s American International Toy Fair 2010 online press kit .
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Schoenhut Piano Company&#39;s American International Toy Fair 2010 online press kit .
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Pixie Pals&#39; American International Toy Fair 2010 online press kit .
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Pacific Play Tent&#39;s American International Toy Fair 2010 online press kit .
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view MEGA Brand&#39;s American International Toy Fair 2010 online press kit .
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Innovation First&#39;s American International Toy Fair 2010 online press kit.
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Hosung NY&#39;s American International Toy Fair 2010 online press kit.
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Hape&#39;s American International Toy Fair 2010 online press kit.
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Endless Games&#39; American International Toy Fair 2010 online press kit.
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view BANANAGRAM&#39;s American International Toy Fair 2010 online press kit.
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view Applied Technical Services&#39; American International Toy Fair 2010 online press kit.
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				Click here to view 3L PlentyPlay Aps&#39;s American International Toy Fair 2010 online press kit.
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			<pubDate>Mon, 22 Feb 2010 00:00:00 -0500</pubDate>
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				COME LEARN TO DO THE SWAMP STOMP BOOGIE &#34;SCIENCE YOU CAN SING TO&#34; INSPIRES CURIOUS KIDS
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					<![CDATA[ (Virtual Press Office) - Business Week predicts that in the next 10 years, &quot;New toys will hark back to the 1980s, when science and math ruled the store shelves. . . .&quot;   From the White House to Main Street, America is focused on science education.  &quot;Science You Can Sing To™&quot; is perfectly timed to capture the preschool segment of this growing market trend.  
Created through a partnership between Curiosity Zone, an award-winning hands-on science center, and a group of Grammy Award-winning musicians, &quot;Science You Can Sing To™&quot; combines science with legitimate original rock music to inspire curiosity in little ones everywhere.  The Company will debut its product line at the 2010 American International Toy Fair, February 14-17, in New York.  
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			<pubDate>Wed, 17 Feb 2010 00:00:00 -0500</pubDate>
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				ENGAGE! EXPO OPENS TODAY IN CONJUNCTION WITH THE AMERICAN INTERNATIONAL TOY FAIR
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					<![CDATA[ New York, NY – February 16, 2010: In its first ever co-location with the 107th annual American International Toy Fair, the 2010 Engage! Expo (previously &quot;Virtual World Expo&quot;) opened today at the Jacob K. Javits Center in New York City. 
The partnership between the two shows provides all Toy Fair attendees with full access to the Engage! Expo exhibit floor where the latest tools, technologies, products, and services being used in building web-enabled toys, social games, virtual worlds, mobile apps and more are on display.
&quot;Toys are continuing to evolve with digital and online engagement,&quot; said Marian Bossard, vice president, Meetings and Events, Toy Industry Association. &quot;Our audiences are learning and sharing with each other – making both shows even more valuable to attendees.&quot;
Engagement has been an important trend to toymakers as digitally-native kids, video game-savvy dads and connected moms continue to embrace the relationship between technology, digital media and toys. Youth entertainment companies are already capitalizing on digital tools such as cameras, communication and music devices, online sharing software, social media, virtual worlds and web-connected toys and games to further enhance consumer interaction with their brands.
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			<pubDate>Tue, 16 Feb 2010 00:00:00 -0500</pubDate>
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				UGLYDOLL® PRESS RELEASE - WINTER 2010
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					<![CDATA[ UGLYDOLL and Schylling Toys create the future while reviving the past. In a unique collaborative effort both companies join unique talents to offer an exciting line of tin toys.   

Specializing in the classic, Schylling brings timeless appeal to the quirky, iconic UGLYDOLL characters with the first series of 11 different tin toys.  Functional, free wheeling tin trucks are coin banks and pencil holders. All are beautifully lithographed with the distinctive UGLYDOLL humor brightly captured on each piece. An UGLYDOLL keepsake box, alarm clock and wind up tin robots complete the assortment creating a product line that is well priced and sure to be a collector&apos;s dream!  Launching Spring/Summer 2010. 
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			<pubDate>Tue, 16 Feb 2010 00:00:00 -0500</pubDate>
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				Tommy The Tomato Toy Fair 2010 Press Kit
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					<![CDATA[ &quot;Tommy the Tomato&quot; will be coming to NYC for Toy Fair to take on the childhood obesity issue and help Michelle Obama in this cause.  &quot;Tommy the Tomato&quot; is going to do his part to end childhood obesity and teach nutrition to kids in an entertaining and meaningful way. I have a degree in nutrition, have been recognized in School Nutrition magazine, on Rachel Ray, and am doing my part to educate the toy industry which has such great impact with American and Worldwide children&apos;s audiences, on the importance of building brands for children which can actually help them better their lives and health.  Let me know if you would like to see any material on &quot;Tommy the Tomato&quot; for a followup tied in to Toy Fair. ]]>
				
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			<pubDate>Tue, 16 Feb 2010 00:00:00 -0500</pubDate>
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				Uncle Skunkle Toys Introduces Drawer Dropper© and Gaunt-O-Lot©
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			<pubDate>Tue, 16 Feb 2010 00:00:00 -0500</pubDate>
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				New Ben 10 Ultimate Alien Toy Line from Bandai America Incorporated Captures Creativity and Spirit of Cartoon Network&#39;s Award-Winning Brand
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					<![CDATA[  Inspired by Cartoon Network&apos;s top-rated, Emmy Award®-winning television franchise, Bandai America Incorporated showcases its new out-of-this world Ben 10 Ultimate Alien toy line at the 2010 Toy Fair.  Based on the all-new Cartoon Network original series debuting this spring, the Fall 2010 product line includes action figures, role-play, vehicles, and its patent-pending Alien Creation System toys that allow kids to use their imagination to create and combine thousands of aliens. The new line features more alien figures than ever before and also unveils the revamped Ominitrix called the Ultimatrix that Ben wears in the show. 
&quot;The new Ultimate Alien line continues Bandai America&apos;s commitment to developing toys that nurture children&apos;s creativity and imagination,&quot; said Colleen Sherfey, Senior Director of Marketing at Bandai America.  &quot;The line allows kids to extend their imagination and adventures by incorporating online components, as well as traditional play value.&quot; 
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				Retro-Inspired Pozimals by ImagiPLAY™ Keep Little Hands Busy
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					<![CDATA[ February 15, 2010 Boulder, CO – (Virtual Press Office) -  ImagiPLAY™, the original earth-friendly toymaker, today announced the launch of Pozimals. The retro-inspired, bendable, pose-able toys keep little hands busy.  

Instead of popping in a DVD or pulling out an MP3 player, Pozimals offer a creative, natural alternative for harried parents trying to entertain a fidgety child. And once kids get started bending, sitting, standing and posing this engaging toy, they won&apos;t be able to put it down!    
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				Green Toy Pioneer ImagiPLAY™ Launches Eco-Affordable Product Line Toymaker Offers Earth-Friendly, Budget-Conscious Toys Under $10
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					<![CDATA[ February 15, 2010 Boulder, CO – (Virtual Press Office) -  ImagiPLAY™, the original earth-friendly toymaker, today announced its new line of eco-affordable toys. Priced under $10, the creative new products include a solution for fidgety kids, a new take on an old favorite and a special place for true believers to keep something special for the Tooth Fairy.

&quot;Our 2010 line is designed to appeal to all consumers seeking toys that are better for the environment and easy on the pocketbook,&quot; said Barbera Aimes, President and Chief Toymaker at ImagiPLAY. &quot;These products prove that green toys don&apos;t have to be expensive.&quot;
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				2010 Toy Trends Get Straight &#34;A&#39;s&#34; at 107th American International Toy Fair®
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					<![CDATA[ EW YORK, February 15, 2010 – Valentine&apos;s Day may have passed, but hearts are still aflutter in New York City as thousands of toys destined for store shelves later this year and through the 2010 holiday season continue to be unveiled at the American International Toy Fair underway this week at the Jacob K. Javits Convention Center.  With over 100,000 products on display – more than 7,900 being debuted at this year&apos;s 107th iteration of the annual event – experts from show organizer the Toy Industry Association (TIA) have surveyed the show floor and are giving this year&apos;s top trends all &quot;A&apos;s&quot;: Active, Accessible, Affordable and Aspirational.

&quot;There&apos;s more than alliteration behind our selection of these four overarching themes,&quot; explained Reyne Rice, TIA toy trend specialist, in a presentation to media earlier this afternoon.  &quot;Each of these topline &apos;A&apos; trends is supported by toys intended for multiple age groups and play patterns, from multiple manufacturers and entertainment studios, and across all categories of products.&quot;

Rice&apos;s comments were made during a &quot;Toy Trends Tea&quot; hosted by TIA in the Toy Fair 2010 Press Center this afternoon.  A video of the presentation will be posted to the Toy Fair 2010 (www.toyfairny.com) and TIA (thetoybiz.toyassociation.org) websites; a related Q/A with Rice is also posted to the &quot;Reyne Talks Toys&quot; section of the www.ToyInfo.org website.

A summary of the four top trends, as well as updates on strong secondary trends, follows:

&amp;#61607;	ACTIVE
Active Play serves as a catalyst for the body while Active Intelligence and Imagination serve as catalysts for the brain.  

Active Play gets kids up and moving, keeping the body active, limber and flexible, and promoting healthy lifestyles choices.  Even products ]]>
				
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				New Karito Kids® World Collection Inspired by Real Girls
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					<![CDATA[ Los Angeles, February 15, 2010 – (Virtual Press Office) – Inspired by real girls from around the world, the multiple award-winning Karito Kids® characters start the new decade with a completely new look. KidsGive®, the company behind the philanthropy-focused, multicultural Karito Kids line of dolls and books, today unveiled the updated Karito Kids World Collection.

Created by two entrepreneurs who want to encourage kids&apos; innate desire to care and give back, each Karito Kids character looks like a real 11-year-old girl from a different part of the globe. Because these modern-day characters reflect the tastes and interests of actual girls in their home countries, the dolls&apos; new looks are inspired by fashions girls are wearing now. 

The dolls will arrive in completely updated packaging that sets the brand apart at shelf. It&apos;s designed to better showcase how kids give to other kids with every purchase – a point of differentiation that makes Karito Kids truly unique and special. The new packaging also reflects each character&apos;s unique personality and includes a revised edition of the character-specific Karito Kids Adventure chapter book, with a dedicated section on giving and caring.  
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				Whiplash wins Mom&#39;s Best Award Fantastic Products &#39;10
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					<![CDATA[ The Whiplash is a self-propelling, revolutionary new ride. It is part scooter, part Wave board (caster board) and totally fun. The Whiplash Scooter&apos;s flexing deck and handlebar fuse together to provide riders with a cool, side-to-side, whip-like ride. Riders can self-propel the scooter so that their feet never touch the ground or ride it like a traditional scooter. The Whiplash features rear caster wheels with Wave Torsion Self propelling technology. It has an extra long handle for easy travel and storage. This innovative, hybrid scooter has an extra wide skate inspired flexing deck and a reinforced lightweight design. ]]>
				
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				Regulatory Manual for US Toys Published by Bureau Veritas
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					<![CDATA[ Buffalo, New York – February 15, 2010: Bureau Veritas Consumer Products Services (BVCPS), a leading quality
assurance provider for the global consumer product and retail market, has released its 2010 US Compliance Insider –
a regulatory manual of state and federal requirements for toy and juvenile products. The Insider is a comprehensive
reference source designed to guide a user through the complex maze of regulatory compliance laws and regulations.
Available in eBook format, the Insider provides a single-source that makes it easy to identify applicable toy and
juvenile product requirements through key-word searching and an index. Each entry, conveniently arranged by
government agency, offers a summary of the act or regulation&apos;s intent and scope, and provides additional in-depth
information such as testing and labeling requirements. The manual is enhanced by specialized features such as
comparative customized charts, product case studies and a glossary. ]]>
				
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				STREET SURFING BRINGS BIG-SCREEN, ICONIC CHARACTER TO THE STREETS WITH NEW SPIDER-MAN 3-D WAVE BOARD
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					<![CDATA[ Street Surfing, LLC is transporting Spider-Man from comic books to skate parks and streets this spring with the introduction of the Spider-Man 3-D Wave Board, the first licensed casterboard in the market.

Using colorful graphics and the identical likeness of Marvel Entertainment&apos;s Spider-Man, the maker&apos;s of the award-winning Wave casterboard have also incorporated a new technology – a raised rubberized deck plate – to provide a three dimensional Spider-Man and a highly stylized look for riders. The Spider-Man 3-D Wave Board, which retails for $69, will be available this spring.
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				Toy Industry Association Elects Industry Executives to Serve on Board of Directors
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				Screenlife Unveils New Scene It? Game Lineup for 2010
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			<pubDate>Mon, 15 Feb 2010 00:00:00 -0500</pubDate>
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				Pedestal Pets has been chosen as one of TDmonthly Magazine&#39;s Products of the Day at Toy Fair 2010!
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					<![CDATA[ Pedestal Pets is a new educational pencil topper line! There are three series: Neighborhood, Safari and Barnyard Friends. Each package comes with 4 animal pencil toppers, 4 matching pencils and 4 fun fact trading cards! Children can also go to the website and &apos;adopt&apos; their pets and print out coloring pages of all the animals! 2/4/2010 [Add to my Inquiry Basket][?] ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				NEW PRESCHOOL SCIENCE KIT COMBINES SCIENCE WITH MUSIC &#34;SCIENCE YOU CAN SING TO&#34; INSPIRES CURIOUS KIDS
			</title>
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						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=249301&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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					<![CDATA[ Business Week predicts that in the next 10 years, &quot;New toys will hark
back to the 1980s, when science and math ruled the store shelves. . . .&quot;1
From the White House to Main Street, America is focused on science
education. &quot;Science You Can Sing To™&quot; is perfectly timed to capture
the preschool segment of this growing market trend.
Created through a partnership between Curiosity Zone, an awardwinning
hands-on science center, and a group of Grammy Awardwinning
musicians, &quot;Science You Can Sing To™&quot; combines science with
legitimate original rock music to inspire curiosity in little ones
everywhere. The Company will debut its product line at the 2010
American International Toy Fair, February 14-17, in New York.
The Company&apos;s line showcases their debut CD, Swamp Stomp Boogie,
an album that explores science at the Zoo. &quot;Swamp Stomp hits all the
basic criteria for good kids&apos; music: It&apos;s well-produced, and the songwriting is fun and quirky.&quot; (USA
Today) ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				American International Toy Fair Opens Today in New York City
			</title>
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						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=249280&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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					<![CDATA[   Revealing a massive toy box of play and possibilities, the 107th American International Toy Fair opened its doors moments ago for a four-day run in New York City.  

Owned and operated by the Toy Industry Association (TIA), the annual trade event is expected to bring to the Jacob K. Javits Convention Center more than 32,000 attendees – including more than 21,000 retailers, wholesalers, importers, buying groups and trade guests from nearly 100 countries.  The 16,000+ pre-registered buyers represent more than 7,900 unique retailers.  Over 1,100 exhibitors – including 285 first-timers and representing more than 20 countries – fill nearly 345,500 net square feet of the facility&apos;s exhibition space.   

 ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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		<item> 
			<title>			
				SCIENCE EDUCATION AT HOME &#34;SCIENCE YOU CAN SING TO&#34; INSPIRES CURIOUS KIDS
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=249673&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
			</link>
			<description>
				
					
					<![CDATA[ Business Week predicts that in the next 10 years, &quot;New toys will hark back to the 1980s, when science and math ruled the store shelves. . . .&quot;   From the White House to Main Street, America is focused on science education.  &quot;Science You Can Sing To™&quot; is perfectly timed to capture the preschool segment of this growing market trend.  
Created through a partnership between Curiosity Zone, an award-winning hands-on science center, and a group of Grammy Award-winning musicians, &quot;Science You Can Sing To™&quot; combines science with legitimate original rock music to inspire curiosity in little ones everywhere.  The Company will debut its product line at the 2010 American International Toy Fair, February 14-17, in New York.  
The Company&apos;s line showcases their debut CD, Swamp Stomp Boogie, an album that explores science at the Zoo.  &quot;Swamp Stomp hits all the basic criteria for good kids&apos; music: It&apos;s well-produced, and the songwriting is fun and quirky.&quot; (USA Today)  
The CD can be purchased separately or as part of the &quot;Zoo Adventure Kit,&quot; which provides both the CD and materials and instructions for more than a dozen wonder-filled activities, including making a blubber mitt, exploring shadows, creating a cat eye model, building a bug zoo and more.  To listen to songs from Swamp Stomp Boogie, please visit www.everwonderrecords.com.
The line also includes kid-sized lab coats, starting at size 2T, providing an opportunity for even the youngest kids to role-play as scientists.  
The company plans to produce a complete line of &quot;Science You Can Sing To™&quot; CDs and preschool activity kits with coordinated mobile applications, introducing little scientists to the wonders of outer space, the oceans, earth science, their own backyards and more.     
ABOUT EVER WONDER RECORDS
Ever Wonder Records is an independent entertainment company founded in 2008 by Mary Porter Green, founder of Curiosity Zone, an award-winning hands-on science center for kids, and Linda Blum Huntington, a music industry veteran. At the heart of the brand is ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				PLAYMOBIL Awards Teachers for Creativity in the Classroom
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=248983&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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					<![CDATA[ PLAYMOBIL Awards Teachers for Creativity in the Classroom
New Grant Program Encourages Imaginative Learning and will Award Teachers Cash Grants
and PLAYMOBIL Toys for the Classroom
Cranbury, N.J., February 14, 2009 – This school year, PLAYMOBIL rewarded teachers for their imaginative
daily lessons in classrooms nationwide. From Aug. 17 to Nov. 15, kindergarten through third grade teachers
were encouraged to submit creative lesson plans using PLAYMOBIL toys to help teach a lesson in any
subject. Four cash grants, to be used for supplies to further creativity in the classroom, as well as more than
20 prizes in the form of PLAYMOBIL toys have now been awarded to applicants presenting outstanding
grant proposals and lesson plans. The four grant winners are listed below:
• First prize: Mrs. Van der Sommen and Mrs. LaFever, Norwich, NY
• Second prize: Rosemary Lannen, Kalamazoo, MI
• Third prize: Elizabeth Millette and Anne Sutemeier, Stockbridge, GA
• Fourth prize: Deeba Khan, Chicago, IL
&quot;Teachers are one of the keys to creating exciting and engaging lessons,&quot; said Michelle Winfrey, marketing
and compliance manager for PLAYMOBIL USA. &quot;We hope these grants will assist teachers in developing
creative lessons to help keep children interested and using their imaginations while they&apos;re learning.&quot;
The first annual grant program further establishes PLAYMOBIL&apos;s commitment to children&apos;s creativity –
both in the classroom and at home – by showing and demonstrating appreciation for teachers. The program
built on past successful lesson plan programs in conjunction with Scholastic and met a need for curriculumenhancing
materials, such as creative toys for the classroom.
The program asked teachers to develop a lesson plan using a PLAYMOBIL set as the primary demonstration
tool. The lesson plans displayed how the toys would be incorporated into a lesson plan to nurture a child&apos;s
imagination.
Lesson plan thought-starters ranged from using PLAYMOBIL&apos;s Egyptian line to teach classes about
geography and ancient ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				CITIBLOCS HOPES TO BUILD ON THE SUCCESS OF ITS FIRST YEAR WITH NEW PRODUCTS FOR 2010
			</title>
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						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=236786&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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					<![CDATA[ Roswell, GA (February 14, 2010)— CitiBlocs truly believes in its own slogan, &quot;Build Anything!&quot; After a banner year in 2009, winning more than a dozen industry awards and being named to a handful of prestigious &quot;Best of 2009&quot; lists, they know they can build an even stronger business. The company had an outstanding 2009, despite only being available for purchase the second half of the year. CitiBlocs won a remarkable 14 toy industry awards, was named to both Parenting and Good Housekeeping&apos;s holiday gift guides, and appeared on the TODAY Show.   Responding to calls for colors from consumers and toy store owners, CitiBlocs will unveil new color sets and packaging at Toy Fair this February. The new products on display in Booth #1390 at Toy Fair will include Skyline Color Sets, and specialized packaging for different types of retailers.  ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				YOUNG SCIENTISTS CLUB REVEALS 2010 THEMES: SOLAR ENERGY, ANIMAL TRACKS, AND DINOSAURS
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=229821&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				Scientific Explorer Introduces Exciting New Science Kits That Make the Grade
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=228439&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			<description>
				
					
					<![CDATA[ New York – February 2010 – Calling all curious, creative and contemplative kids! Scientific Explorer is introducing a variety of exciting new products designed to educate and engage children ages tot to tween at Toy Fair in New York City, February 14-17. 

Explore hands-on science with Scientific Explorer&apos;s My First Penguin Kit, Heavenly Hair kit, and MythBusters® Science of Sports, a new addition to the licensed line of MythBusters® science activity kits. 
 ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				HABA American International Toy Fair 2010 Press Kit
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=226844&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
			</link>
			<description>
				
					
					<![CDATA[ Land babies, sky babies and beach babies alike will be singing
praises over HABA&apos;s newest line of wooden toys. Bright colors, smooth edges and whimsical designs are
behind this year&apos;s newest additions to HABA&apos;s nursery. So whether your baby wants a spiral topped
rattle, a smiling crocodile or a boppin&apos; and rollin&apos; animal trio, HABA&apos;s wooden toys are sure to get loads
of gurgles and smiles. ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				International Playthings Introduces New Additions to Yookidoo Line of Infant Toys
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=240355&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
			</link>
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					<![CDATA[ Parsippany, NJ (February, 2010) –(Virtual Press Office) -  International Playthings announces its new additions to the Yookidoo line of infant and toddler toys.  Through rewarding play, exploration and discovery, Yookidoo provides children with the tools that they need to flourish in their ever-changing, always surprising world.  

This year the Golos-Weisman design (GWD) team has broadened their infant offerings with four new concepts that are perfect for newborns and delightful to adults. The GWD team has an incredibly in-depth understanding of how infants experience their brand new environment, enabling them to create infant toys that are familiar and new, soothing and exciting, and nurturing and challenging.  From the cradle, to the playroom, to the bath tub, there&apos;s a Yookidoo toy for every kid and every situation.
 ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				Tier Toys American International Toy Fair 2010 Press Releases
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=243398&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				BFC, Ink.(TM) Doll Line Surpasses Sales Expectations – Sells out at Retail in First Season
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=248146&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				Spin Master&#39;s Fun-Filled 2010 Line-Up Introduced at New York Toy Fair
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=243359&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			<description>
				
					
					<![CDATA[ Toronto, ON – February 14, 2010 – Spin Master Ltd., the third largest toy company in North America,
introduced its highly anticipated new Spring and Fall 2010 line-ups to the media today at Toy Fair 2010 in
New York City.
Spin Master&apos;s line-up builds on the company&apos;s reputation as the leading trend-setter and category buster
with a host of exciting new innovations to its core brands including Bakugan, Liv and Air Hogs, that will
strengthen their positions among the most popular children&apos;s properties in the world, and introduced a
number of exciting new brands that will launch throughout the year. ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				MGA Entertainment Announces Moxie Girlz™ Doll Line
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=248143&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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					<![CDATA[ The award-winning Moxie Girlz™ doll line is back for 2010 with fun and stylish new  fashions and creative new doll themes, including More 2 Me™ , I Am…™, and an all-new Art-titude™ line! Moxie Girlz™ encourages girls to reach for their dreams and fearlessly embrace their individuality through self-expression, friendships, and fashion. ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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		<item> 
			<title>			
				International Playthings Introduces New Additions to &#34;Wild! Science&#34; Line of Educational Science Kits
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=240550&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
			</link>
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			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				PAPARAZZI SNAP CELEBRITY TYKES OF VICTORIA, RUSSELL &amp; ANGELINA IN AEROMAX
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=242601&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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					<![CDATA[ Lake Barrington, IL (February 14, 2010) – When Victoria Beckman strolls outside, you know she&apos;ll be
dressed heel to toe in something fabulous. But what designer does her preschooler wear? When money
is no object and shopping in London, Paris or Milan is the norm, choosy celebrity parents are choosing
Aeromax Get Real Gear costumes! The paparazzi show us Cruz Beckman, age 4, looking oh-so-cool in
his Aeromax Jr. Astronaut ensemble.
Cruz Beckham is already famous for being quite the little showman and he
certainly didn&apos;t disappoint at a family celebration in LA yesterday. The
four-year-old stole the spotlight as he arrived at Romeo&apos;s 7th birthday
party dressed in an Aeromax astronaut costume, wearing shutter shades.
-- GrowingYourBaby.com
Little Charlie and Tennyson Crowe were snapped by the paparazzi in
Australia, on Halloween day, with dad Russell Crowe. Their 2009 outfits?
Aeromax&apos;s Jr. Fireman, complete with hat and boots, and the popular Jr.
Astronaut with helmet. ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				International Playthings Announces Exciting New Additions to its Proprietary iPlay Line of Toys
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=240551&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				GiddyUp™ Creates AIRmazing Airbrush Effects for Toy Fair 2010 With New Sprayza Airbrush System
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=228434&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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					<![CDATA[ New York, N.Y.  February 2010 – GiddyUp™ helps color your child&apos;s world with creativity by expanding its line of innovative arts and crafts kits to include the clever and creative Sprayza Airbrush System, bursting onto the scene February 14-17 at the Jacob Javits Center in New York City. 

GiddyUp™ is becoming a major player in the children&apos;s arts and crafts category with the addition of wow-inspiring products, technologies and activities that spark the &quot;giddyup&quot; in kids of all ages
 ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				International Playthings Announces New 2010 Additions to the Calico Critters of Cloverleaf Corners Community
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=240564&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
			</link>
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			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				TOMY Announces New Addition to Classic Preschool Toy Line
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=240354&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			<description>
				
					
					<![CDATA[ Parsippany, NJ (February, 2010) – (Virtual Press Office) - International Playthings LLC&apos;s TOMY brand proudly introduces the new Puzzle Ups Assortment. As with all TOMY items, this product features bright colors and sturdy designs that capture little ones&apos; attention. For over 80 years, TOMY has been committed to creating high-quality toys, ensuring years and years of fun and entertainment.  

&quot;This new addition to the TOMY line of toys is joining a collection of products that are appropriate for children at every stage of development,&quot; said Sue Tice, senior brand manager at International Playthings LLC. &quot;We anticipate that TOMY fans everywhere will enjoy the new Puzzle Ups Assortment, as well as the timeless TOMY classics that continue to entertain children everywhere.&quot;
 ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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			<title>			
				AEROMAX LETS KIDS BE ALL THEY WANT TO BE WITH MY 1st CAREER GEAR
			</title>
			<link>
				
				
					
					
						http://www.virtualpressoffice.com/JPContentAccessServlet?fileContentId=242611&amp;source=pk&amp;fp=rss&amp;showId=113									
								
							
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			<description>
				
					
					<![CDATA[ Lake Barrington, IL (February 14, 2010) – Who wouldn&apos;t invest $10.95 for preschoolers to be able to dress the part of a chef or a doctor as they ponder the inevitable question, what do you want to be when you grow up? That&apos;s the allure behind Aeromax&apos;s newest dress-up line called My 1st Career Gear where absolutely adorable and incredibly affordable meet unlimited imagination. See the entire new line at this year&apos;s American International Toy Fair Booth 2274.
As the always-award-winning costume clothiers for babies, children and even adults, Aeromax understands that the look is as important as the feel and the fit. This new line of Career Gear is designed to slip over everyday clothes with an easy-on, easy-off appeal for parents and teachers. Incredibly, there are no plastic pieces, buttons or zippers—just slip it on like a vest and fasten the simple hook-and-loop closures! And, everything is ultra washable, thanks to the fact that Aeromax had all the little details for each vest imprinted with special process called roto gravure or sublimation printing, rather than silk screening which can peel off after a few uses and washes. Ingenious! Make believe has never been so effortless or accessible. ]]>
				
			</description>
			<pubDate>Sun, 14 Feb 2010 00:00:00 -0500</pubDate>
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